Archive for January, 2012

Mercury Communications: Notepad

Notepads make a great promotional item you can leave behind at a sales call, or hand out at a networking event. Mercury Communications, a South Shore writing firm, asked Fearless Design to take their existing logo and design an attractive notepad. The director of Mercury Communications reports that the notepads are a big hit with clients.

Mercury Communications: Notepad

Erica Ferencik, Realtor: Direct Mail Postcard

One of my specialties is direct mail postcards. Clients and their customers love them because they can be mailed at postcard rates, the message is succinct and the call to action is clear. I completed a spring-themed card for Erika Ferencik. She wanted to differentiate her card from the larger cards that real estate agents usually send out. This was done by choosing an eye catching image and giving her clients some free but useful information in the form of a monthly tip.

Erica Ferencik, Realtor: Direct Mail Postcard

LTX Corporation: Corporate Calendar, Art Direction

I designed a tabloid-sized corporate calendar that was sent to every corporate client as well as LTX employees. This collage was based on an annual report I created for them. Additionally, I art directed the photo shoot that produced the gorgeous image on the front. My art direction and design philosophy? Every product can look beautiful and mesmerizing from the right angle.

LTX Corporation: Corporate Calendar, Art Direction